“We understand our mission as similar to the architect’s role. We create a space for a creative life. We provide freedom and inspiration. Let me quote Adolf Loos: ‘The work of art is a private matter for the artist. The house is not.’ Our ambition is to translate this into fashion.” – Ladislav Zdut, co-owner of Nehera.

Originally founded in the 1930s by Czechoslovakian visionary Jan Nehera, Nehera makes “non-occasional” wear with a focus on elegance, quality and a singular silhouette. The label crafts its collections with natural materials and a tangible emphasis on detail–oriented craftsmanship. NEHERA made history worldwide in the integration of design, production, and retail. Back then and the same as now, the essence of NEHERA is timeless functional comfort.
Nowadays, the brand works to produce a collection in elemental materials and neutral colorways—in truth an ongoing motif of the house—with a heavy emphasis on tailoring, which Zdut says is the touchstone of Nehera’s “ongoing creative expression.” Under Samuel Drira’s creative direction the brand takes back the timeless heritage of slovak and czech couture and combines it with unique shapes and modern silhouettes.
The new collection represents an option without any claims for a powerful and confident woman. The collection is full of whites and neutral tones, besides some notes of ink blue, bright red and black.The main elements of their philosophy are the perfect balance between harmony and serenity. Nehera aims to create exceptional fashion that remains elegant, regardless of the evanescent trends. ‘Less is more’.